An Experiential Marketing Agency

Jan 22nd 7 Hotels Worth the Hype in 2025

Event planning is an art—and a science—but sometimes, it’s also a scavenger hunt for the perfect venue. Lucky for us (and you), 2025 is ushering in a new wave of properties. And these aren’t just hotels—they’re destinations, playgrounds, and love letters to what experiential travel can be. Thanks to Vogue’s recent article, “The 26 Most Anticipated Hotel Openings of 2025,” here are 7 that have us excited.  You ready? 

1. Terra | Palm Springs, California | January 2025

Where mid-century modern goes on a spiritual retreat.

At Terra Palm Springs, it’s all about the vibe — think sleek, minimalist design in warm, sandy hues that scream “desert chic.” The lobby’s floor-to-ceiling windows frame the San Jacinto Mountains like a living work of art, while the rooftop pool offers 360-degree views of Palm Springs—perfect for golden hour.

But this isn’t just a hotel—it’s a holistic retreat designed to nurture your well-being from the inside out and the first retreat to come to Palm Springs. Rooted in the mission of creating balance and harmony, Terra blends eco-conscious design with a deep commitment to wellness. Its soothing earth-toned interiors and seamless indoor-outdoor spaces reflect the natural beauty of the desert, encouraging guests to slow down and reconnect. Wellness takes center stage here, with experiences that relax, revitalize, and replenish.  A Himalayan salt spa, a rain room, sound baths in their serene meditation garden, restorative yoga sessions on the rooftop with breathtaking mountain views, and spa treatments infused with local botanicals.

Its on-site dining leans into California’s farm-to-table obsession, with menus featuring local delicacies. Its ethos is simple yet profound: provide a haven where guests can unwind, recharge, and leave feeling more aligned than when they arrived. This is Palm Springs reimagined for a world that values self-care as much as indulgence.

Terra sits smack-dab in Palm Springs’ design district, where you can explore boutique shops, vintage treasures, and art galleries. For the wanderlust, a trip to Joshua Tree National Park is a must—plan guided hikes or stargazing nights under one of the clearest skies you’ll ever see.

2. The Twenty Two | New York, New York | Winter 2025

SoHo sophistication that knows how to have fun.

In a city where every corner boasts a hotel claiming to be the next big thing, The Twenty Two is already standing out—and for good reason. It’s a love letter to SoHo’s creative chaos – Manhattan’s most dynamic neighborhood – wrapped up in velvet, marble, and expertly curated chaos (the chic kind). The building is a renovated masterpiece that nods to the area’s industrial past with exposed brick and steel beams, while its Art Deco influences add a layer of timeless sophistication. It’s a space that honors what SoHo was while embracing what it’s becoming – and promises to redefine what it means to stay in the heart of New York City.

What makes The Twenty Two a game-changer in a city full of competitors? It’s the little (and big) things that create memorable experiences. Its lush rooftop garden oasis is rare in Manhattan, offering a green escape with sweeping views of the SoHo skyline. Its curated lounge spaces aren’t just places to sit – they are cultural hubs, complete with live vinyl spinning and collections of rare art and design books that are just as carefully chosen as the furniture. And it’s only January and the ground-floor restaurant is already creating buzz, with a menu inspired by SoHo’s creative melting pot. Think elevated comfort food with a global twist, paired with cocktails as bold and inventive as the neighborhood itself.

The Twenty Two’s location in the heart of SoHo is another reason it’s one of the most anticipated openings of 2025. Step outside, and you’re surrounded by iconic boutiques (Chanel, Alexander Wang, and cult-favorite indie designers), world-class galleries, and some of the best restaurants New York has to offer.

SoHo has long been Manhattan’s playground for the creative and curious, and The Twenty Two feels like a natural extension of that ethos. It’s a space where design isn’t just aesthetic but functional, where hospitality feels personal, and where the energy of the neighborhood is reflected in every corner.

This isn’t the kind of hotel that shouts about its luxuries or tries to be all things to all people. Instead, The Twenty Two is a reflection of what makes SoHo so iconic, with a vibrant mix of grit and glamour, past and future, calm and chaos.

Check out their website…it’s so New York. We love it.

3. One&Only Moonlight Basin | Big Sky, Montana | July 2025

Luxury that wears flannel but smells like cashmere.

Big Sky is already known for its raw beauty, but One&Only Moonlight Basin takes that experience to a new level. Its design blends seamlessly with the natural surroundings, the activities are tailored to every pace, and the service is exactly what you’d expect of the five-star One&Only chain: attentive without being intrusive, luxurious without being stuffy.

It features 73 accommodations, including spacious suites, private residences, and standalone chalets. Think roaring fireplaces, warm timber beams, and floor-to-ceiling windows that make the snow-capped peaks outside feel like they’re part of the bedroom. Everything here is designed with intention, balancing rustic charm with modern sophistication. Heated floors, plush furnishings, and private hot tubs add a layer of indulgence that feels perfectly suited to the mountain setting.

This isn’t a hotel where you just sit around (unless you want to, of course). This hotel is designed to connect its guests with Big Sky in every way possible – to truly become the heart of the community. It offers ski-in, ski-out access to some of the most pristine powder in North America. Not to mention its abundance of activities, like dog-sledding, nordic skiing, fat tire biking, and ice fishing. The resort’s private ski lounge features guest lockers, a full-service ski shop, cocktail bar, a gondola to the Madison Base, and sun-drenched deck. The highlight of the resort is the 1500-square-foot Whiskey Shack set in the woods, serving as a warming hut by day and saloon by night, with a night-sky observatory just a few steps away.

Meanwhile, summer brings its own set of adventures, from guided hiking trails to mountain biking excursions and fly-fishing. The world-class spa is a sanctuary inspired by the surrounding wilderness, with treatments like cedarwood aromatherapy massages or locally sourced mineral-rich mud wraps. But wellness extends beyond the spa, with outdoor yoga sessions, guided meditations by the firepit, and a fitness center with panoramic views of Lone Mountain.

4. St. Regis Cap Cana | Cap Cana, Dominican Republic | Spring 2025

Caribbean cool with a touch of regal drama.

St. Regis Cap Cana is the resort equivalent of wearing designer sunglasses while sipping a rum punch—effortlessly chic, undeniably indulgent, and unapologetically fun. Perched on a postcard-perfect private beach in the Dominican Republic, this haven of 200 rooms and villas makes you feel like you’ve stepped into a Caribbean dream. Think ocean views, personal butlers, and private pools that practically beg for a midnight dip.

The St. Regis name alone carries weight, synonymous with timeless elegance and service that goes above and beyond. This Cap Cana iteration takes those hallmarks and roots them firmly in the Dominican Republic’s identity. From the moment you arrive, you’re greeted not just by breathtaking views but also by the signature St. Regis Butler Service—there to handle everything from unpacking your suitcase to delivering a freshly shaken piña colada poolside.

Inspired by the Caribbean’s lush landscapes and bright tones, the resort’s design strikes a balance between modern grandeur and island charm. Think airy, sun-soaked spaces, open-concept villas that invite the outdoors in, and lush gardens that feel like an extension of the surrounding nature. Every inch has been curated to reflect the beauty of its location while ensuring guests feel transported to another level of luxury.

Lagoon-like pools? Check. A spa that elevates relaxation to an art form, with cocunt scrubs, passionfruit facials, and volcanic mud wraps? Double-check. Whether you’re snorkeling, paddleboarding, or perfecting your tan on the resort’s powder-soft sand, relaxation is non-negotiable here.

For the more ambitious (or restless), Punta Espada Golf Club is just around the corner—widely considered one of the Caribbean’s most spectacular courses. And if swinging clubs isn’t your thing, try diving into the nearby cenotes, zip-lining, or horseback riding.

This isn’t just a resort; it’s a retreat from reality with a heavy dose of Caribbean magic. Whether you’re here to lounge, explore, or celebrate, St. Regis Cap Cana hits the sweet spot between indulgence and adventure. Who says you can’t have it all?

What makes St. Regis Cap Cana truly stand out is how it marries indulgence with authenticity. The Dominican Republic’s culture, from its food to its landscapes, is woven seamlessly into every detail of the resort, offering luxury that feels connected to its surroundings rather than removed from them.

And let’s not forget – Cap Cana is one of the most exclusive corners of the Dominican Republic, providing a setting that naturally complements the St. Regis brand’s ethos of combining heritage and innovation.

5. The Newman | London, United Kingdom | Winter 2025

Fitzrovia’s answer to edgy elegance.

Opening in London’s Fitzrovia neighborhood, The Newman is a refreshing departure from the city’s more traditional luxury hotels. This 81-room boutique gem is London’s most playful, yet refined newcomer, with bold color palettes, eclectic furnishings, and a design that feels more Wes Anderson than your typical luxury hotel.

Fitzrovia, known for its artistic history and cultural edge, provides the perfect backdrop for The Newman’s distinctive vibe. This neighborhood is a mix of contrasts—historic architecture meets cutting-edge design, and quiet side streets lead to lively hubs of activity. Guests can easily explore a collection of independent galleries, indulge in the renowned dining scene, or sip a pint in one of London’s iconic pubs. For those craving more, the West End theaters and Covent Garden are just a short walk away, offering endless options for entertainment.

Inside, The Newman is designed to be more than just a place to rest your head. The ground-floor bar buzzes with energy, serving bespoke cocktails alongside a menu that takes cues from London’s rich culinary tapestry. It’s the kind of place where locals and guests alike mingle, creating a dynamic, welcoming atmosphere. Upstairs, the rooftop terrace offers an unexpected oasis, with killer views of London’s skyline that make it an ideal spot for the AM latte or PM old fashion.

The Newman’s hidden cinema room is one of its most intriguing features—a cozy, private screening space tucked away for intimate gatherings. Designed with plush seating, dim lighting, and impeccable sound quality, it’s perfect for hosting a small movie night, catching up on classic films, or screening your own creative projects. True to its ethos of combining style with substance, the space is equipped with state-of-the-art technology, ensuring a seamless viewing experience. It’s a nod to the community’s artistic roots, creating a haven for creatives and storytellers alike.

This hotel is a natural extension of the neighborhood’s vibrant spirit and we’re here for it.

6. Six Senses | Milan, Italy | Fall 2025

Eco-chic with a side of Italian glamour.

Opening in the heart of Italy’s fashion and design capital, Six Senses Milan is a visionary retreat that redefines city living. Housed in a 15th-century palazzo, this highly anticipated property blends centuries-old history with forward-thinking design and a deep commitment to sustainability. Every inch of the space is thoughtfully curated to feel serene yet cutting-edge, creating a haven for guests seeking more than just a beautiful place to stay.

Six Senses Milan brings a modern sensibility to its historic surroundings. The architecture honors the building’s original details—vaulted ceilings, exposed brick, and intricate frescoes—while layering in earthy tones, reclaimed materials, and sleek Italian design. The interior feels like a living dialogue between the past and the future, where luxury is expressed through minimalism and mindfulness. The guest rooms and suites are more like personal sanctuaries than hotel accommodations. Think soft, neutral palettes and handcrafted furnishings that create an atmosphere of calm, while state-of-the-art tech, including touchless controls and wellness-enhancing features like air purification systems, ensures every stay is as restorative as it is stylish.

Its spa blends ancient wellness practices with cutting-edge therapies, offering biohacking treatments alongside traditional Italian-inspired rituals. It also features hydrotherapy pools, thermal suites, sound baths, a holistic healing pavilion and bespoke wellness programs tailored to each guest’s needs.

Food at Six Senses Milan is all about intention. The zero-waste restaurant serves up seasonal, locally sourced dishes that celebrate Italian flavors in creative, modern ways. Guests can also enjoy private wine tastings featuring rare vintages from Italy’s lesser-known vineyards, or join an intimate cooking class with a Milanese chef in the hotel’s demonstration kitchen. Even the rooftop herb garden plays a role, supplying fresh ingredients for both the kitchen and the spa.

Guests are steps away from the luxury boutiques of Via Montenapoleone, the art-filled streets of Brera, and Milan’s legendary architecture, including the Duomo and Sforza Castle. Exclusive experiences like private tours of Milanese ateliers or behind-the-scenes access to iconic design studios make staying here a gateway to the city’s creative core.

But what truly sets Six Senses Milan apart is its unwavering focus on sustainability. From the use of reclaimed materials in construction to its commitment to zero waste, the hotel is as eco-conscious as it is luxurious. Even the energy systems are forward-thinking, using renewable sources to power the property while maintaining a commitment to water conservation. It’s not just a stay—it’s a philosophy of living well, honoring the environment, and immersing yourself in the rich cultural fabric of Milan.

7. The Ritz-Carlton | Bangkok, Thailand | January 2025

Skyscraper opulence with a splash of street food.

The Ritz-Carlton Bangkok takes luxury sky-high—literally. Perched in a sleek glass tower above the Chao Phraya River, the hotel offers panoramic views of Lumpini Park and the city’s glittering skyline.

This isn’t just any hotel. It’s an escape from Bangkok’s lively chaos. It’s a haven above the hustle. The Ritz-Carlton Bangkok captures the essence of a city that thrives on contrasts.

Each of its 290 rooms and suites blend contemporary design with nods to Thai culture—silk accents, intricate wood carvings, and panoramic windows – while the interiors are authentically Bangkok: modern, bustling, and deeply connected to its traditions.

The hotel’s rooftop infinity pool, rooftop bar, and spa are the highlight of this urban retreat, but beyond relaxation, dining here is as much an exploration of Thai culture as it is a culinary experience. Among its offerings is a Michelin-starred restaurant that reimagines traditional famed Thai cuisine with modern techniques and bold presentation. Or guests can participate in dining experiences that dive into the art of Thai street food, guided by expert chefs. Balancing the buzz of Bangkok’s streets with moments of stillness and sophistication, the property offers an experience that feels as multifaceted as the city itself.

And Bangkok just becomes an extension of the experience. Located in the heart of the city, the hotel offers easy access to iconic temples like Wat Arun and Wat Pho, vibrant markets, and the maze of canals that earned Bangkok its nickname, the “Venice of the East.”

What sets The Ritz-Carlton Bangkok apart is its ability to merge the energy of one of Asia’s busiest cities with a sense of calm and exclusivity. The design reflects the duality of Bangkok itself—modern yet steeped in tradition, luxurious but approachable. This hotel is poised to set a new benchmark for urban luxury in Southeast Asia.

The future of luxury and experiential travel is here, and these seven hotels are setting the stage for events, getaways, and moments that transcend the ordinary. From the high-energy streets of Bangkok to the serene peaks of Big Sky, these properties redefine what it means to stay somewhere memorable. Each hotel offers more than just a bed — they’re destinations that celebrate their surroundings, prioritize thoughtful design, and curate experiences that inspire.

The art of experience.

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